Digital marketing for small businesses. Are your customers finding you?
Post Heritage digital marketing for small businesses fixes the visibility problem that costs most owners customers every single day. Most small businesses are invisible online - not because they are bad at what they do, but because nobody has built and managed their digital presence properly. Post Heritage handles Google, social, ads, SEO, and email for you. Starting at $1,500/month.
Why most small businesses struggle online
Digital marketing is not complicated. But it does take consistent attention, strategy, and execution - three things most small business owners do not have time for.
Nobody can find you
Your Google Business Profile shows the wrong hours, the wrong phone number, or no information at all. Customers searching for exactly what you do pass you by.
Social media goes cold
You post when you have time - which is rarely. Three months pass without an update. Your Instagram looks abandoned, even when your business is thriving.
Ads that waste money
You ran a Facebook ad once. It cost $200 and produced nothing you could measure. No strategy, no targeting, no follow-through. Just a bill.
No time to do it right
You are running a business. Responding to customers, managing inventory, training staff. Digital marketing falls to the bottom of the list every single day.
Disconnected from your brand
Your online presence looks nothing like your physical space. Different fonts, different tone, different logo. No continuity - no trust.
How we build your digital presence.
We start with a free audit before we touch anything. Every client goes through the same four steps in order. No skipping ahead.
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Before we recommend anything, we look at your current Google Business Profile, website, social platforms, and search rankings. We show you exactly what is hurting your visibility, with specific data, not generic advice.
Google Business Profile audit — hours, photos, categories, reviews
Website speed and mobile performance check
Local search ranking check, what you rank for and what you are missing
Social media presence review; last post, follower quality, brand consistency
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Most businesses try to run ads before their foundation is solid. That is like advertising a store that is hard to find once you arrive. We fix the basics first — so every marketing dollar you spend actually converts.
Google Business Profile fully claimed, optimized, and connected
Local citation cleanup; Yelp, Apple Maps, Bing Places, Foursquare
On-page SEO, title tags, meta descriptions, local keywords
Social media profile cleanup, bio optimization, and link consistency
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Consistent content is how the algorithm rewards you and how customers decide to trust you. We build a monthly content calendar — planned ahead, approved by you, scheduled and posted. Your brand shows up regularly without you having to think about it.
Monthly content calendar — planned 2 weeks ahead, you approve before publishing
8–20 branded posts per month depending on your tier
Graphics, captions, and hashtags — all aligned to your brand on file
Weekly Google Business Profile posts to boost local search ranking
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Once the foundation is solid and content is running, we layer in paid advertising. We start with Meta (Facebook + Instagram) — the most cost-effective paid channel for local small businesses. Then Google search ads for high-intent customers who are actively looking for what you do.
Meta Ads — Facebook and Instagram campaigns targeting your local customer
Google Ads — search campaigns for high-intent local queries
Ad creative included: graphics and copy matched to your brand
Budget managed to your comfort level; you approve before anything runs
Three tiers. Start where you are.
You do not have to commit to the highest tier to get great work. Start with what makes sense for your stage, and upgrade when you are ready.
Starter
$1,500 – $2,000
per month + $750 one-time setup fee
Best for
First-time digital clients who need a strong foundation before running any ads.
Google Business Profile optimization
Reputation management
Local citation cleanup
1 Social media management
8 branded posts per month
On-page SEO
1 email newsletter per month
1-page monthly report - what changed and why
Essentials
$2,500 – $3,500
per month + $1,200 one-time setup fee
Best for
Ready for multi-platform management, a content strategy, and first paid ad campaigns.
Everything in Starter, plus:
2 platforms managed - Instagram, Facebook, TikTok, LinkedIn, or X
10 branded posts per month across both platforms
Monthly content calendar
Meta Ads or Google Ads setup and management
Ad creative included
CRM setup
5-page monthly report
Growth
$4,000 – $6,000
per month + $2,000 one-time setup fee
Best for
Treating digital as a primary growth engine - full service across all channels.
Everything in Essentials, plus:
Up to 4 platforms managed
16–20 branded posts per month
Short-form video - 4 Reels/TikToks per month, scripted and edited
Google Ads campaigns for high-intent local queries
Multi-platform ad management - Meta + Google + one additional channel
Monthly 30-min strategy call - plan next period together
Influencer outreach - 1–2 micro-creators identified per quarter
3-page report - all channels, ROAS, SEO movement, cost per lead
Your management fee and your ad budget are two separate things.
This confuses most people. Here is exactly how it works.
Management Fee
What you pay: Post Heritage covers strategy, content creation, platform management, campaign setup, and monthly reporting.
Strategy and content planning
Graphics, copy, and video production
Platform management and scheduling
Ad campaign setup and ongoing optimization
Monthly analytics and reporting
Your Ad Spend Budget
What you pay directly to Meta, Google, or TikTok for your ads to actually run. This is always separate and always goes directly to the platform.
Starter - no ad spend required
Essentials - $300–$1,000/month recommended (paid to Meta)
Growth - $1,000–$3,000+/month across active channels
You control the budget - we manage how it is spent
We already know your brand. No onboarding from scratch.
When your print, creative, and brand are handled by Post Heritage, your digital marketing starts from a foundation no outside agency can match.
Brand on file
Your logo, colors, fonts, and tone of voice are already archived. Every post, ad, and email we produce is automatically on-brand - no briefing from scratch every time.
Print + digital, one team
Running a campaign that combines a flyer, a Meta ad, and an email? We execute all three in the same voice, the same visual identity, the same week - no vendor juggling.
Sourcing + social
Launching a new branded merchandise line? We can promote it on your social channels, run a launch campaign, and handle the fulfillment - all under one roof.
Cross-channel reporting
One monthly report covers everything - not just digital. You see how your print, digital, and sourcing investment is working together, not in separate siloes.
Faster execution
Because we already have your brand files, every new piece of content takes hours - not days. No back-and-forth on file formats, colors, or sizing.
Built for every small business that needs to be found
Restaurants & Dining
Retail & Specialty Shops
Salons and Spas
Schools and Nonprofits
Real Estate
Corporate Events
Professional Service Providers
Any Small Business
If you have customers to reach and a brand to protect, Post Heritage digital marketing is built for you.
Every question before you say yes
What if I am not happy in the first month?
1
We do a formal review at the end of month 1. If the value is not there, we identify why and adjust. You can cancel with 30 days written notice at any time - no hidden penalties, no long-term contract.
Do I have to commit to a long-term contract?
2
No minimum contract term. We work month to month. You give 30 days written notice to cancel. We want you to stay because you see results - not because a contract forces you to.
Starter tier requires no ad spend. Essentials clients typically spend $300–$1,000/month on Meta ads paid directly to the platform. Growth clients spend $1,000–$3,000+ across multiple channels. We help you set a budget that makes sense for your stage and your goals.
How much should I budget for ad spend on top of the management fee?
3
What if the ads are not working?
4
Every month you get a plain-language report. If a channel is underperforming, we flag it and propose an adjustment before you ask. Ad spend goes to the platform - if it is not working, we stop it. You never pay for a strategy that is not producing results without knowing about it.
Do I need to already have a website or social media accounts?
5
No. We will build or claim whatever you need as part of the setup process. Many Starter tier clients begin with nothing more than a business name and a phone number.
What makes Post Heritage different from a regular social media agency?
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Post Heritage also handles your print, creative services, brand management, and product sourcing. When your brand is on file with us, your digital marketing starts from a foundation no outside digital agency can replicate - and every channel stays consistent because the same team handles all of them.
Let us show you what your digital presence could look like.
Tell us a bit about your business and where you want to go. We will reach out within one business day with a free audit of your current digital presence - no pitch, no price on the first call.
Start with a free digital audit. No commitment, no pitch, no price on the first call.
We look at your Google listing, social media, and website. We will show you exactly what is hurting your visibility. Then we tell you what we can do about it.
